by jason_fox | Mar 26, 2013 | AdHole Specific, Advertising, Copywriting
Photo by Bill HornsteinOn Monday, May 11, 2009, the statement “I’ve yet to hire a writer who uses ellipses in an ad” echoed out across the Twitterverse and into the feeds of 15 followers*. And so began the long, steady, often donut-powered...
by jason_fox | Sep 6, 2012 | Advertising
Just in case you missed it, I’m the “dude from Texas.” Later, Fox
by jason_fox | May 23, 2012 | Advertising, Social Media
For just over three years, I have been the mostly anonymous writer behind the @leeclowsbeard Twitter feed – an anonymity I was finally able to lift a few days ago with the official launch of the leeclowsbeard book and app being produced by TBWAChiatDay’s...
by jason_fox | May 18, 2012 | Advertising
Yes, it’s true. After three years of ill-kept secrecy, I can reveal to a smattering of cheers, boos and mehs that I am the author of the @leeclowsbeard Twitter account. On June 12, a book of just over 300 of the nearly 800 LCB tweets goes on sale at Amazon, other...
by jason_fox | Feb 6, 2012 | Advertising, Super Bowl
It’s been the same for almost three decades now. The Super Bowl rolls into view and the world becomes all a-twitter with talk about which television commercials will or will not ascend as the true stars of the game. The general news media always gets into the...
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